The customer was engaged in original equipment manufacturing, without their own brand and exclusive products. They wish to undergo a transformation and produce exclusive styles with higher unit prices.
The customer's products mainly consist of low-priced items found in hardware stores. Many competitors in the same market segment have similar appearances and styles, likely due to the shared use of manufacturing molds. These products lack competitiveness beyond price comparison.
The key aspects of creating high unit-priced products are:
•Unique and appealing designs.
•Better craftsmanship and a sense of quality.
•Consistent style and identity across different product lines.
•Exclusive mechanisms (patents) and styles.
•Unique and appealing designs.
•Better craftsmanship and a sense of quality.
•Consistent style and identity across different product lines.
•Exclusive mechanisms (patents) and styles.
